Total quality management through six sigma benchmarking: A case study

Purpose - This paper aims to explore the best strategy for Turkish SMEs to obtain world class manufacturing status. Design/methodology/approach - A questionnaire was used as a reaserch tool. From the results of a questionnaire, a factor analysis is used to reduce 42 quality management practices into a smaller set of dimensions. The resulting dimensions (factors) were used as independent variables for multiple regression analysis, which is used to evaluate whether relationship(s) exist between company's exporting, being ISO 9000 certified, and the belief that ISO 9000 guarantees the quality of the product or service supplied. Findings - The ten dimensions resulting from the factor analysis was information analysis, quality results, strategic planning, customer satisfaction, leadership, management process quality, business outcome comparative and human resource utilisation. The first finding from the multiple regression analysis identified a relationship between exporting and paying attention to quality results plus documenting technical quality of their product or service as compared to other companies. The second result was that the application of the quality management practices does not depend on being ISO 9000 certified. The third finding was proving the relationship between the belief of ISO 9000 guaranteeing the quality result and leadership. Finally, the paper concludes with the best strategy for the local SME's to become a world-class manufacturer and this was found to be "six-sigma benchmarking." Research limitations/implications - The questionnaires was distributed to only Turkish SME's in the electric-electronic industry. The number can be enlarged and also new industries can be added to the research. Practical implications - A very useful guide for the companies who want to be a world-class manufacturer. Originality/value - This paper does not only give information on the industry but also shows the path towards being a world-class manufacturer.