İsteǧe baǧli kurumsal sosyal sorumluluk faaliyetleri: Görünürde hayirseverlik

The study primarily aims to find an answer to the question, "Are the activities within the scope of CSR carried out with the expectation of profit or profitability; or are there other factors in the background of such activities?" To this end, the "validity of CSR components" was tested, "potential premiums of voluntary activities" were attempted to be identified, and the relation between "them and media" were questioned. According to the responses from 1053 institutions, voluntary CSR activities subsist prominently in Turkey, contrary to developed countries. However, since such activities bear many premiums, large-scale corporations put their effort to publicize them by means of media. Therefore, beyond being mere "philanthropy" activities, without expecting any interest; such activities may be interpreted as activities that make them "ostensibly philanthropic" in parallel with the financial facilities of the corporations.