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GSM churn management using an adaptive neuro-fuzzy inference system

  • Adem Karahoca*
  • , Dilek Karahoca
  • , Nizamettin Aydin
  • *Bu çalışma için yazışmadan sorumlu yazar
  • Bahcesehir University

Araştırma çıktısı: Kitap/Rapor/Konferans Bildirisinde BölümKonferans katkısıHakem

3 Atıf (Scopus)

Özet

The movement of subscribers from one operator to another operator is named as churn management for looking for better and cheaper products and services. As markets become saturated and competition intensifies, customers have more choices to take promotions from alternative telecom operators in Turkish GSM (Global Services of Mobile Communications) sector. This study compares various data mining techniques to obtain best practical solution for churning customer detection. Test results offer the Adaptive Neuro Fuzzy Inference System (ANFIS) as a means to efficient churn management methodology. The test bed results show that ANFIS provides 85% of sensitivity with 88% of specificity where it classified 80% of the instances correctly.

Orijinal dilİngilizce
Ana bilgisayar yayını başlığıProceedings The 2007 International Conference on Intelligent Pervasive Computing, IPC 2007
Sayfalar323-326
Sayfa sayısı4
DOI'lar
Yayın durumuYayınlandı - 2007
Harici olarak yayınlandıEvet
Etkinlik2007 International Conference on Intelligent Pervasive Computing, IPC 2007 - Jeju Island, Korea, Republic of
Süre: 11 Eki 200713 Eki 2007

Yayın serisi

AdıProceedings The 2007 International Conference on Intelligent Pervasive Computing, IPC 2007

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???event.eventtypes.event.conference???2007 International Conference on Intelligent Pervasive Computing, IPC 2007
Ülke/BölgeKorea, Republic of
ŞehirJeju Island
Periyot11/10/0713/10/07

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