Comprehension of care label symbols: Effects of age, gender, and education level

Fethi Calisir*, Cigdem A. Gumussoy, Nur Bozdurgut, Hande Topaloglu, A. Elvan Bayraktaroglu

*Bu çalışma için yazışmadan sorumlu yazar

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1 Atıf (Scopus)

Özet

The use of care labels is more effective and entails lower additional costs for manufacturers compared with using written instructions. Considering that the comprehension of care labels is highly dependent on their symbols, the process of symbol comprehension becomes very important. This study is conducted to shed light on the performance of Turkish people in understanding the current clothing care labels. A questionnaire consisting of demographic questions and questions regarding 11 different care symbols was used to collect data from 120 respondents. Analyses were done to show the effects of age, gender, and education level on their performance in terms of understanding care label symbols. Results indicated that women exerted a better understanding for washing-related label symbols compared with men.

Orijinal dilİngilizce
Ana bilgisayar yayını başlığıWCECS 2013 - World Congress on Engineering and Computer Science 2013
YayınlayanNewswood Limited
Sayfalar1190-1194
Sayfa sayısı5
ISBN (Basılı)9789881925244
Yayın durumuYayınlandı - 2013
Etkinlik2013 World Congress on Engineering and Computer Science, WCECS 2013 - San Francisco, CA, United States
Süre: 23 Eki 201325 Eki 2013

Yayın serisi

AdıLecture Notes in Engineering and Computer Science
Hacim2
ISSN (Basılı)2078-0958

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???event.eventtypes.event.conference???2013 World Congress on Engineering and Computer Science, WCECS 2013
Ülke/BölgeUnited States
ŞehirSan Francisco, CA
Periyot23/10/1325/10/13

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