A Case Study on Turkish Tea Glasses and Kansei Engineering

Müge Göken*, Ekrem Cem Alppay

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Özet

“İnce belli” tea glasses are well-known products and almost every houses and cafes have them in Turkey. It means that there is a huge demand for these products in the Turkish market. Moreover, there is a competition among the glass manufacturers in this product category in Turkey. These manufacturers have already implemented many various innovation methodologies. This study aims to conduct a statistical based, computer-aided innovation methodology on tea glasses as a sample that the findings will be able to be used in R&Ds. This is Kansei Engineering. In this frame, there were many methodologies were conducted. These are extracting Kansei words, affinity diagram, selecting the specimens (18 tea glasses), spanning space of product properties, SD survey, factor analyses, PCA and PLS. 102 Turkish people participated in the study. Finally, the results have given some hints for the R&D studies of “ince beli”.

Orijinal dilİngilizce
Ana bilgisayar yayını başlığıAdvances in Affective and Pleasurable Design - Proceedings of the AHFE 2019 International Conference on Affective and Pleasurable Design
EditörlerShuichi Fukuda
YayınlayanSpringer Verlag
Sayfalar319-328
Sayfa sayısı10
ISBN (Basılı)9783030204402
DOI'lar
Yayın durumuYayınlandı - 2020
EtkinlikAHFE International Conference on Affective and Pleasurable Design, 2019 - Washington D.C., United States
Süre: 24 Tem 201928 Tem 2019

Yayın serisi

AdıAdvances in Intelligent Systems and Computing
Hacim952
ISSN (Basılı)2194-5357
ISSN (Elektronik)2194-5365

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???event.eventtypes.event.conference???AHFE International Conference on Affective and Pleasurable Design, 2019
Ülke/BölgeUnited States
ŞehirWashington D.C.
Periyot24/07/1928/07/19

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Publisher Copyright:
© 2020, Springer Nature Switzerland AG.

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