Improving Customer Experience for an Internet Service Provider: A Neural Networks Approach

Özge H. Namlı, Seda Yanık*, Faranak Nouri, N. Serap Şengör, Yusuf Mertkan Koyuncu, İrem Küçükali

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Today one of the challenges of companies is to decrease call center costs while improving the customer experience. In this study, we make prediction and proactively take action in order to solve customer problems before they reach the customer call center. We use machine learning techniques and train models with a dataset of an internet service provider’s several different systems. We first use supervised techniques to classify the customers having slow internet connection problems and normal internet connection. We apply two classification approaches, multi perceptron neural networks and radial basis neural networks. Then, we cluster the same dataset using unsupervised techniques, namely Kohonnen’s neural networks and Adaptive Resonance Theory neural networks. We evaluate the classification and clustering results using measures such as recall, accuracy and Davies-Bouldin index, respectively.

Original languageEnglish
Title of host publicationIntelligent and Fuzzy Techniques
Subtitle of host publicationSmart and Innovative Solutions - Proceedings of the INFUS 2020 Conference
EditorsCengiz Kahraman, Sezi Cevik Onar, Basar Oztaysi, Irem Ucal Sari, Selcuk Cebi, A. Cagri Tolga
PublisherSpringer
Pages941-948
Number of pages8
ISBN (Print)9783030511555
DOIs
Publication statusPublished - 2021
EventInternational Conference on Intelligent and Fuzzy Systems, INFUS 2020 - Istanbul, Turkey
Duration: 21 Jul 202023 Jul 2020

Publication series

NameAdvances in Intelligent Systems and Computing
Volume1197 AISC
ISSN (Print)2194-5357
ISSN (Electronic)2194-5365

Conference

ConferenceInternational Conference on Intelligent and Fuzzy Systems, INFUS 2020
Country/TerritoryTurkey
CityIstanbul
Period21/07/2023/07/20

Bibliographical note

Publisher Copyright:
© 2021, The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG.

Keywords

  • Artificial neural networks
  • Call center problem prediction
  • Classification
  • Clustering

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