Factors affecting social network sites usage on smartphones of students in Turkey

Fethi Calisir, Levent Atahan, Miray Saracoglu

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

16 Citations (Scopus)

Abstract

Recent developments in technology make it possible to be able to connect to the Internet from anywhere, anytime through smart phones. This study aims to identify the factors that affect social network use on Smartphones of students. An extended version of Technology Acceptance Model (TAM) is shown. A questionnaire was created and applied to students from Turkey in order to examine the proposed model. Analysis of 155 participants results showed that behavioral intention to use, perceived enjoyment, perceived ease of use, perceived usefulness and social influence has either direct or indirect effects on use of social networks on Smartphones among students.

Original languageEnglish
Title of host publicationWCECS 2013 - World Congress on Engineering and Computer Science 2013
PublisherNewswood Limited
Pages1081-1085
Number of pages5
ISBN (Print)9789881925244
Publication statusPublished - 2013
Event2013 World Congress on Engineering and Computer Science, WCECS 2013 - San Francisco, CA, United States
Duration: 23 Oct 201325 Oct 2013

Publication series

NameLecture Notes in Engineering and Computer Science
Volume2
ISSN (Print)2078-0958

Conference

Conference2013 World Congress on Engineering and Computer Science, WCECS 2013
Country/TerritoryUnited States
CitySan Francisco, CA
Period23/10/1325/10/13

Keywords

  • Mobile internet
  • Perceived enjoyment
  • Smartphones
  • Social web sites
  • Technology acceptance model (TAM)

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