Changing Textile and Apparel Consumption in Transformative Era of Sustainability and Digitalization

Canan Saricam; Nazan Okur

doi:10.1007/978-3-031-97419-9

Changing Textile and Apparel Consumption in Transformative Era of Sustainability and Digitalization

Canan Saricam
, Nazan Okur

Istanbul University

Research output: Contribution to journal › Article › peer-review

Abstract

This monograph describes emerging practices of sustainability and digitalization in the fashion industry and the consumer perspectives on implementation efforts. The chapters in the book are organized into three parts. In the first part of each chapter, a general overview of the topic is given with the relevant descriptions, information, facts, and statistics. The second section of each chapter provides cases and consumer perspectives. Each chapter ends with an empirical study. The chapters discuss practical implications for the professionals as well as findings associated with different consumer groups. The contents of this book will be useful to both academics and practitioners.

Original language	English
Pages (from-to)	1-229
Number of pages	229
Journal	Sustainable Textiles: Production, Processing, Manufacturing and Chemistry
Volume	Part F7896
DOIs	https://doi.org/10.1007/978-3-031-97419-9
Publication status	Published - 2025
Externally published	Yes

Bibliographical note

Publisher Copyright:
© The Editor(s) (if applicable) and The Author(s), under exclusive license to Springer Nature Switzerland AG 2025.

Keywords

Consumer behavior
Digitalization
E-commerce
Post-pandemic
Retail behavior
Smart fashion retail
Social marketing
Sustainable fashion
Textiles

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10.1007/978-3-031-97419-9

Cite this

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abstract = "This monograph describes emerging practices of sustainability and digitalization in the fashion industry and the consumer perspectives on implementation efforts. The chapters in the book are organized into three parts. In the first part of each chapter, a general overview of the topic is given with the relevant descriptions, information, facts, and statistics. The second section of each chapter provides cases and consumer perspectives. Each chapter ends with an empirical study. The chapters discuss practical implications for the professionals as well as findings associated with different consumer groups. The contents of this book will be useful to both academics and practitioners.",

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AB - This monograph describes emerging practices of sustainability and digitalization in the fashion industry and the consumer perspectives on implementation efforts. The chapters in the book are organized into three parts. In the first part of each chapter, a general overview of the topic is given with the relevant descriptions, information, facts, and statistics. The second section of each chapter provides cases and consumer perspectives. Each chapter ends with an empirical study. The chapters discuss practical implications for the professionals as well as findings associated with different consumer groups. The contents of this book will be useful to both academics and practitioners.

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KW - Social marketing

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Changing Textile and Apparel Consumption in Transformative Era of Sustainability and Digitalization

Abstract

Bibliographical note

Keywords

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