Abstract
The purpose of this study was to develop a slow fashion design model using the house of quality model (HOQ) to provide fashion designers a tool to improve the overall sustainability of denim jeans for Y generation consumers in Turkish market. In doing so, a survey was conducted to collect data on the design & performance expectations as well as the perception of slow fashion in design process of denim jeans of the targeted consumer group. The results showed that Y generation in the market gave the most importance to the sustainable production techniques when identifying slow fashion.
Original language | English |
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Article number | 172019 |
Journal | IOP Conference Series: Materials Science and Engineering |
Volume | 254 |
Issue number | 17 |
DOIs | |
Publication status | Published - 8 Nov 2017 |
Event | 17th World Textile Conference: Shaping the Future of Textiles, AUTEX 2017 - Corfu, Greece Duration: 29 May 2017 → 31 May 2017 |
Bibliographical note
Publisher Copyright:© Published under licence by IOP Publishing Ltd.