A Learning Based Vertical Integration Decision Model

Menekşe Gizem Görgün*, Seçkin Polat, Umut Asan

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Vertical integration decisions, also referred to as make or buy decisions, affect firm activity areas that determine boundaries that play a strategic role in the success of firms. The decisions may result in form of spot market usage, long-term contracts, joint ventures, and in-house productions. This study first reviews the decision modeling approaches suggested in the literature for vertical integration. The review shows that for decision making, most of the approaches are qualitative in nature and but there are also optimization models and expert based models. Thus, a new learning based probabilistic classification approach is proposed to model the vertical integration decision problem. This data-driven quantitative approach using Naïve Bayes is able to represent the uncertainty inherent in the decision problem. The applicability and effectiveness of the developed learning based vertical integration decision model is demonstrated by an example that covers real software make or buy cases in a retail company. 85% of the decisions were correctly classified by the developed data-driven model.

Original languageEnglish
Title of host publicationIntelligent and Fuzzy Techniques for Emerging Conditions and Digital Transformation - Proceedings of the INFUS 2021 Conference
EditorsCengiz Kahraman, Selcuk Cebi, Sezi Cevik Onar, Basar Oztaysi, A. Cagri Tolga, Irem Ucal Sari
PublisherSpringer Science and Business Media Deutschland GmbH
Pages131-137
Number of pages7
ISBN (Print)9783030855765
DOIs
Publication statusPublished - 2022
EventInternational Conference on Intelligent and Fuzzy Systems, INFUS 2021 - Istanbul, Turkey
Duration: 24 Aug 202126 Aug 2021

Publication series

NameLecture Notes in Networks and Systems
Volume308
ISSN (Print)2367-3370
ISSN (Electronic)2367-3389

Conference

ConferenceInternational Conference on Intelligent and Fuzzy Systems, INFUS 2021
Country/TerritoryTurkey
CityIstanbul
Period24/08/2126/08/21

Bibliographical note

Publisher Copyright:
© 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG.

Keywords

  • Make or buy decision
  • Naïve Bayes
  • Probabilistic classification
  • Vertical integration

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